Build Relationships to Build Links: 6 Steps To Powerful Blogger Outreach

There are two ways to approach link building. Go for mass volume and don’t worry about quality or target fewer, higher quality links.

The problem with the second approach is that it is not easy and it takes time. In the past the first approach has always won when it comes to quick gains in rankings. But as Google learns how to detect dodgy link building, more and more sites are being penalised for these low quality links. So not only are they less valuable than good links but they can even damage rankings.

This post will teach you why these links are more valuable and how to reach out to influencial bloggers in 6 steps. This is an area covered in depth on our Content Marketing Training course.


Content Marketing is a tried and tested technique for gaining natural links and building authority. Writing great content encourages people to link to and share your site – telling Google that it is a useful resource that deserves ranking. Writing posts for other sites extends your authority as a blogger within a niche and also has the double advantage of a couple of good backlinks.

Content marketing goes hand in hand with our SEO training and Social Media training courses as an overall internet marketing strategy. SEO teaches you how to optimise your content for search engines which social media will help you develop a working social media marketing strategy.

So how do you get these high authority links? Read the rest of “Build Relationships to Build Links: 6 Steps To Powerful Blogger Outreach”

Blogging Guide for New Bloggers

Thanks to Ruben Corbo for this guest blog post. Guest blogging is a great way to link build and drive traffic to your site (see our blogging courses and seo training). If you would like your content published by us, or you would like us to write free content for you please email

Baby Bloggers: A Guide for the Best Blogging Format for the Novice Blogger

If you have ever thought about starting a blog for personal use or a small business, it’s difficult to know where to start. With the number of different blogging platforms to choose from, it can be overwhelming making a move into the blogosphere. Some people feel that they do not know enough about computers to manage their own blog. It may appear that creating a presence on the web requires in-depth knowledge of computer programming, the truth is that popular content management systems do the hard work for you. WordPress, Tumblr and Blogger all offer easy to use tools that allow the simple creation and maintenance of a blog.

blogging training


As a beginner, the first choice to consider is which blogging solution is best suited for your needs. One of the most well-known blog platforms available on the Internet is WordPress. This site offers a full set of features that include the ability to create a custom look, ability to add unique programs called widgets, and offers a number of different themes. Read the rest of “Blogging Guide for New Bloggers”

Page 1 of 212